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New balance introduces the 574 sport in celebration of the Dubai mall store opening

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New balance introduces the 574 sport in celebration of the Dubai mall store opening - DubaisaversBoston-based New Balance Athletics, Inc. announces the release of the 574 Sport alongside the opening of its store at The Dubai Mall this month. Located in front of the aquarium, the new store boasts prime spot in showcasing the coming seasons offering inclusive of the renowned favourite since the late 1980’s, the 574 Sport.

The 574 Sport is a contemporary take on the iconic, off road running silhouette for today’s modern, style-conscious consumer. Designed to bridge the gap between performance and lifestyle, the 574 Sport combines New Balance’s widely recognized running style and its modern cushioning technology for a fresh, sleek silhouette.

New Balance has re-envisioned the 574 Sport’s sole unit to feature Fresh Foam cushioning and an Abzorb crash pad, offering wearers a new level of comfort. The non-traditional tongue and bootie construction provide slip-on appeal, while the premium suede and mesh upper further elevate the design. The 574’s lightweight, solid rubber outsole has been modernized with a rugged design appropriate for a range of terrains.

With limited pairs of Tier 1 being available and already having sold out, sneaker heads can now get their hands on Tier 2 of the 574 Sport. The premium suede model features a heathered stretch mesh upper, leather N logo and heel tab, and a stitched-down toe box available in natural earth colorways, including Deep Sea Blue, Desert Beige and Mountain Olive for men and Sand, Stone gray and Wildflower for women. Tier 3 is dynamic in style featuring a mesh upper alongside welded N logo and toe box construction in a streamlined silhouette. Get in line and expect them on shelves from early September.

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New Balance began as a Boston-based arch support company in the early 1900’s, developed into a specialized shoe manufacturer in the 1970’s, and has grown to become a leading global athletic products … see more..

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