Serta

Serta is a globally recognized mattress brand with over 90 years of expertise, and it is the leading mattress manufacturer in the USA. In the UAE and the Middle East, Serta mattresses are manufactured and marketed by Dubai Furniture Manufacturing Company LLC (DFMC), a multinational company headquartered in Dubai since acquiring the license from Serta Inc., USA, in 2001. DFMC operates a state-of-the-art manufacturing facility in Dubai and manages a network of showrooms throughout the UAE and the Gulf region. Serta is known for its commitment to quality, innovation, and comfort, with its flagship Serta Perfect Sleeper mattress being a best-seller in the premium segment.

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