Zudio is a value fashion brand owned by Tata Group’s retail arm Trent Limited, making its international debut in the UAE with the launch of a store in Dubai Silicon Central Mall in 2024. Known for offering trendy, affordable apparel and accessories for men, women, and children, Zudio caters primarily to budget-conscious, fashion-forward consumers. The brand has quickly expanded across India, with over 550 stores, and aims to grow its footprint further in new international markets depending on the success of its UAE pilot store. Zudio combines stylish designs, quality products, and budget-friendly prices, capturing the attention of a broad fashion audience in the UAE and beyond.